Publication: Time
Ex: http://www.time.com/time/health/article/0,8599,1707629,00.html
Audience: Time readers tend to be moderately well informed, though their grasp of sciences is usually lacking. Still, for the most Time reports new scientific ideas and advancements in a positive way, so readers are usually receptive to them.
The piece I’m rewriting is a Journal of Biochemistry and Molecular Biology article called “Direct Evidence for Nitric Oxide Production by a Nitric-oxide Synthase-Like Protein from Bacillus subtilis,” and yes it’s as dry as it sounds. Since it’s basically a lab report, I’ll try to increase the reader’s interest by applying the work to antibiotic resistances and the recent MRSA issue. Overall, I’m hoping the audience’s reaction will simply be to express interest. Once you get past some of the more grating biochemistry the ideas they’re talking about are actually pretty cool.
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